I came up with this formula last year and it is in my book “Go Fractal! taking your marketing to infinity and beyond” however II believe it is too important not to really talk about it openly.
This is the age of social marketing, being social is NOT something you do to make money, it’s something you do because you are human and we are social animals. No amount of greed or so-called logic is going to change that any time soon as recent business and marketing is proving. Give us the tools to be even more social and what happens?
You have more than half the world using those tools! Facebook = 845 million users… you know the stats
So for my formula, here it is what does this formula tell you about how you could be doing business? Not just using this formula as a marketing tool but living it, in business and life!